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Orkla Latvija online store Oveikals marks two years of operations


Oveikals, the online store of Orkla Latvija, has earned popularity with the shoppers over the past two years, as attested by its growing sales volumes and customers’ comments.


To buy Orkla Latvija products, for two years already shoppers can make their purchases at a convenient time and place – Oveikals, where they can choose among goods of 17 Orkla Latvja brands, including such popular and well-known Latvian brands as Laima, Ādažu, Spilva, Staburadze, Gutta and Selga, among others. The store’s sales volumes are proof of its popularity: over the past two years, Oveikals has sold more than 18 tons of Spilva pickles and preserves, 11 tons of chocolates, over 11 tons of biscuits and 7 tons of chips.


“As the company develops various business segments, opening an online store was logical step, and we are pleased that over the two years Oveikals has proved itself as a necessary and convenient way of shopping, which has earned popularity. During the pandemic, people tended to prefer online shopping and, appreciating the advantages of e-commerce, they are sticking with this habit,” says Orkla Latvija Head of Communications Lineta Mikša. “We see that the percentage of people making repeated purchases and returning again and again is high, because the opportunity to buy products directly from the producer means both a lower price and deliveries in all Latvia – more and more people from regions choose to shop at Oveikals. Also, the shoppers appreciate the loyalty program where five eurocents from each euro spent are saved for the next purchase. Furthermore, we see that seniors too appreciate the remote shopping option. Thanks to the feedback from shoppers, we have introduced a number of innovations to the shopping process, and we highly appreciate our shoppers’ loyalty and recommendations.”


Visitors of Oveikals are offered not only the opportunity to pick the necessary products for their daily meals or parties, but also to draw inspiration and new ideas from our blog section, which is updated with new and diverse recipes and lifestyle articles on a weekly basis. The Mysterious Surprise Box is a product that has gained special popularity – the customers who choose it receive a specially prepared selection of the newest and hottest brand products for a particular price each month.


Christmas is the busiest season of the year when demand for candies, Christmas parcels, gifts and treats for the Christmas table is especially high, but seasonal offers and ready meal concepts, which are especially popular and allow to save time while shopping, are in demand throughout the year.


In recent months, shoppers have been turning their attention to ready meals, products with a longer best shelf life and products for preservations.


Orkla Latvija thanks its customers for loyalty and invites to shop conveniently at the company’s online store www.oveikals.lv